By
Helen T Dellomes
PayPal on Apple iCloud Issues
Will Apple ever
make it to the Finance Industry after PayPal showed negative reactions
to Apple launching their Mobile Payment Service Apple Pay?
PayPal
publicly questioned Apple's credibility in getting into the Financial
Industry when it announced recently in the New York Times its open
contempt on Apple's new technology. Putting much emphasis on Apple's
recent issue over iCloud, PayPal reminded the public when celebrities'
intimate photos suddenly went into circulation, throwing doubts on
Apple's credibility to secure financial accounts. The Ad accompanying
such remark even stated, "We want our money, more than our selfies!"
The Technology to Replace Apple Pay Wallet
After
the success of the Apple Pay, Apple is now launching another technology
to upgrade Wallet features. This time, cash transactions are quick and
made easy through a phone built-in NFC feature. NFC is a sensor strip
built into every iPhone 6 and iPhone 6 Plus phones. This strip is found
at the top of the phone and is activated once you hold your phone over a
sensor. By simply touching the ID for authentication, transaction is
done. With the new Apple invention, cash transactions are more quick and
easy. For security of transactions, credit cards which appear on your
Passbook are secured in an enclave at the phone as the credit card
number is never stored. This makes your card number isolated from your
transaction as a security code is sent over the wire. So if you lost
your iPhone, it can easily be disabled. With the NPC sensor strip, it
can turn your iPhone into debit and credit cards for you. You can use it
for online transactions without filling up long forms. Just one tap is
all you need. Apple Pay also works with Apple Watch but Apple Company
still had to work out for more details. Some third Party Apps are also
integrated in the new invention paving way for more apps developers in
the future.
Apple on the iCloud Breach Issue
After
hours of investigation into Apple Security System, Apple CEO, Tim Cook
reaffirmed its vehement denial to the allegation that there is a breach
in their iCloud Security Feature. According to the result of the
conducted investigation, Apple did not find any reason to support
Hollywood Celebrity, Jennifer Lawrence's cries for breach security after
nude photos went into circulation in the internet. Other celebrities
involved were Selena Gomez, Mary Elizabeth Winstead, Kate Upton and Kirsten Dunst.
Apple
insisted that investigation results showed compromises on user
accounts, passwords and security questions. In short, they were done by
hackers and not a breach issue on the part of the Company. Apple CEO
further advised their patrons to use double security measures. Apple
also added more security features to avoid compromises in their product
and customers security by sending out alert emails every time they log
in into their iCloud using web browsers. This does not exclude even
those who regularly log in into their iCloud. However, this will only be
temporary as Apple works to find more ways to improve their security
against nude-crashes. Apple also got some plans to improve iCloud
security by sending out emails and push notifications to iTunes users in
cases of any attempts seen to change their passwords, restore iCloud
data to another device, or log into iTunes for the first time.
PayPal Irrelevant Issue Raises Doubts on Apple Security
With these issues to raise, PayPal, the largest online banking showed reluctance if not dismayed on Apple's decision to go into Finance Industry. What with the large portion of their market brought to them by Apple?
After celebrities nude photos goes into circulation over the web, PayPal's negative comment on Apple iCloud Security take its drawback as people started questioning and pointing on its effects on PayPal. The allegation against Apple iCloud does not limit the people assumptions that if it happens to Apple, there is a great possibility that the same thing can happen to PayPal any time. This assumption as to PayPal's loophole in their security was finally backed up by a blog posed by a 17-year old kid from Melbourne, Australia. This post is relevant and probably the very reason why Apple commanded much attention from PayPal and other online financial and banking institutions. If PayPal is getting restless over transactions involving iPhone, how would it react if hackers would finally treat PayPal to the same extent that they treated Apple?
Apple had indeed shown their great expertise in dealing with such crisis. Once again, they prove to their customers and competitors that they are always ready and capable to develop their products and services. They are giving much focus on the provision of full security, both to their products and customers or users. It is but natural for a corporation as big and as great as Apple, to be facing such issues. But what is important is the fact that they never stop in looking for great innovations for the improvement of every product feature.
The battle between Apple and eBay may take its final course in the long run, when people themselves will watch and measure its final outcome. However, being in the same industry where a company's credibility is at stake over finances, it's better to collaborate in providing solutions to any loophole in the technology. Conquering the Finance Industry is still a long run for Apple but with the introduction of the new-featured iPay Phone, will they be able to make it or break it in the Finance Industry? Apple's entry to the finance Industry will surely bring various reactions on everyone, including existing and potential competitors.
The Issue oni Cloud Security is just a gateway for Apple to consider joining a new Industry but issues such as this one surely leaves a lot to learn and to develop. Finances and Technology always comes hand-in-hand. When you got one in your hand, it takes one great decision to hold on to the other!
